Dave
Pettit, GMC national promotions manager,
has worked with TMG for seven years. During this
time, he and TMG have been involved in a number
of properties: the Corvette Heritage Tour, the NFL
Experience, and GMC in Motion.
"You can count on TMG to get things done
no matter what, whatever the obstacles or hurdles,"
he said. "They always come to me with solutions.
They say, ‘Here’s what we came up with, here’s
what we recommend, here’s our rationale’."
Andy
Hoefer is the one-on-one marketing director for
U.S. Smokeless Tobacco, makers of Copenhagen
and Skoal.
Over the last four years, TMG designed and built
four regional mobile marketing units and remodeled
an additional four mobile marketing units. Six
ancillary displays were also built and appear
at various events, the majority of which are produced
by Championship Auto Shows Inc. In addition, TMG
has assembled promotional videos for U.S. Smokeless
Tobacco and supervised sweepstakes programs.
All of these activities have enhanced the ability
of U.S. Smokeless Tobacco to reach out to adults
who are interested in their products.
"TMG is a very responsive, proactive agency,"
Andy Hoefer said. "They’ve made a commitment
to fully understand the nuances of our business."
Todd
Christensen, Chevy Racing marketing manager,
coordinates racing sponsorships and sport
compact marketing for Chevrolet. He has worked with
TMG for three years on the GM Tuner Tour. The mobile
marketing unit has been a key element in creating
positive public opinion toward GM sport compact
vehicles.
"From design and concept to the end product,
TMG definitely exceeds your expectations, "
he said. "The finished property just blows
you away."
Steve
Sitek, Pontiac promotions manager, has
a decade-long relationship with TMG. Properties
TMG has built and operated for Pontiac include the
Pontiac-GMC NHRA Performance Tour, the Pontiac Motorsports
Performance Tour, and the Pontiac Designed for Action
Tour.
The Pontiac-GMC NHRA Performance Tour, attends
NHRA racing events, the Motorsports Performance
Tour travels to both Grand American Rolex Sports
Car Series events and Pontiac dealers across the
country. The Pontiac Designed for Action Tour
attends NCAA athletic competitions, such as the
NCAA Men’s Final Four and the Men’s and Women’s
College World Series.
"TMG is very thorough in their planning
and execution," Sitek said. "The three
properties are all unique to different audiences.
Strategically, the properties are flexible enough
to cover very diverse event activities with each
display targeting the right audience."
